Is Selling Your Home Worth the Risk

Are you considering selling your house as a “For Sale by Owner” (FSBO)?  If that’s the case, it’s important to understand that this process requires significantly more time and expertise than you might initially anticipate.  While the notion of handling everything independently might be appealing, it’s crucial to acknowledge the potential difficulties you could encounter if you choose to go the FSBO route. A recent article from Bankrate explains:

“Choosing the right price, crafting a compelling listing, marketing to potential buyers, coordinating showings, preparing paperwork: All of these are tasks that, in the absence of a real estate agent, you will have to do yourself.”

Here’s some additional insight into a few of those aspects and how you might miss out if you don’t enlist the help of a real estate agent.

 

You Might Not Set the Right Price

Setting the correct price for your house is crucial for a successful sale.  Real estate agents possess the expertise needed to navigate the housing market and have a knack for pricing homes effectively in the present conditions.  Regrettably, individuals who choose to sell on their own frequently lack this essential know-how.  This can result in two common scenarios: either overpricing or underpricing the property.

An article from Nerd Wallet provides the following guidance:

If your home is overpriced, you run the risk of buyers not seeing the listing. . . . But price your house too low and you could end up leaving some serious money on the table. A bargain-basement price could also turn some buyers away, as they may wonder if there are any underlying problems with the house.”

Avoid taking this chance.  Instead, team up with an reputable agent to ensure your home is priced in line with the current market, increasing its appeal to prospective buyers. This approach will position your house for a favourable initial impression.

 

You May Lack Sufficient Expertise in Promoting a House

In this era of digital technology, online marketing has emerged as a significant game-changer, particularly in the context of selling your home.  A recent report from the National Association of Realtors (NAR) explains:

“Among all generations of home buyers, the first step taken in the home search process was to look online for properties.”

When you team up with a real estate agent who possesses the knowledge of utilizing online marketing tools and resources, you’ll position yourself in front of these tech-savvy home seekers, significantly enhancing your prospects for a successful sale.  However, if you attempt to sell your house independently, you may miss out on the full potential of online and social media strategies.

 

You Might Feel Uneasy Managing All the Back-and-Forth

When you make the decision to sell your home, you’re not only embarking on a quest to locate a buyer, but you’re also entering the realm of negotiations.  You’ll need to coordinate with various parties, including the buyer, the buyer’s agent, the inspection company, the appraiser, and more.  It’s a delicate dance where each step matters, and the expertise of a real estate agent can be instrumental in maintaining the momentum of these negotiations and finalizing the transaction.

As NerdWallet says:

“Your listing agent will also, of course, be on your side throughout negotiations. They’ll double-check paperwork that comes through, communicate with the buyer’s agent and other parties to the sale, and generally stay on top of things through to closing day.”

 

Bottom Line

If you’re thinking about selling your house and have considered the idea of managing it on your own, take a moment to reflect on this choice.  Should you intend to sell your home with the assistance of an agent, feel free to contact a local real estate professional, such as our team, to explore how our expertise can alleviate the stress associated with the process.

Sources:

  1. Bankrate – https://www.bankrate.com/real-estate/sell-house-by-owner-in-california/#need-a-lawyer

  2. Nerd Wallet – https://www.nerdwallet.com/article/mortgages/price-home-sell

  3. NAR – https://www.nar.realtor/sites/default/files/documents/2023-home-buyers-and-sellers-generational-trends-report-03-28-2023.pdf

  4. Nerd Wallet – https://www.nerdwallet.com/article/mortgages/what-does-a-real-estate-agent-do

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